Whether it is building our LinkedIn Contacts or Followers on Twitter, gathering Friends on Facebook or Yammering with our fellow work teams, the buzz of “networking” is always present. Networking comes naturally for some people, but not-so-much for others. So big deal, you say. Why is networking so important anyway?
From a personal perspective, networking builds new relationships through which you can share information, answer questions, and make new connections. People in your network become the portals to knowledge, opportunity, and information you might not find on your own. From the business perspective, however, networking isn’t only helpful, it is mandatory. Business networking not only brings new business and new talent, but it supports collaboration – whether it’s collaborating with internal team members or making connections outside of the organization. Once you’ve established a business connection, you’ve set the foundation for sharing a multitude of resources ranging from best …
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